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June 18, 2024

The Dawn of a New Era: Introducing Gentoo Media, The Fresh Face of GiG Media

Ethan Moore
Written byEthan MooreWriter
Researched byMatteo BianchiResearcher

Today, we're stepping into a new chapter as GiG Media officially unveils its rebranding, marking a significant pivot in its journey. Welcome to the world, Gentoo Media - a name that not only symbolizes a fresh start but also pays homage to a legacy of excellence and unity in the face of challenges. Hereā€™s why this rebranding is more than just a change of name and logo; itā€™s a beacon of evolution in the iGaming affiliate market.

The Dawn of a New Era: Introducing Gentoo Media, The Fresh Face of GiG Media
  • A Symbolic Transformation: The transition from GiG Media to Gentoo Media isn't just a name change. It represents the company's evolution as it spins off from Gaming Innovation Group (GiG) to stand as an independent entity, Gentoo.
  • Sustaining Excellence: Gentoo pledges to maintain the stellar performance and service quality that has been its hallmark, promising continued superior results, growth, and sustainable partnerships.
  • A Nod to Heritage: The new name, Gentoo, is a tribute to the company's Rebel Penguin heritage, embodying the collective strength and adaptability of the Gentoo penguin species.

The rebrand to Gentoo Media is a significant milestone, signifying the start of an independent journey in the latter half of 2024. With a legacy of 13 consecutive quarters of record-breaking revenue and a robust EBITDA margin of 48% in the most recent quarter, Gentoo is poised to continue its dominance in the iGaming affiliate sector.

The choice of "Gentoo" as the new brand name is deeply symbolic, reflecting the company's resilience, unity, and forward-looking ethos. Drawing inspiration from the Gentoo penguin species, known for their remarkable ability to thrive in challenging conditions through teamwork, the name encapsulates the spirit of innovation and collaboration that has been the cornerstone of the company's success.

As Gentoo embarks on this exciting new phase, the focus remains on delivering exceptional value and fostering long-term relationships with partners. With a clear vision for the future and a commitment to excellence, Gentoo Media is set to shape the next generation of affiliation in the iGaming industry.

For more information on Gentoo Media and its visionary path forward, visit the new website at www.gentoomedia.com and follow the Gentoo Media LinkedIn page.

Reflecting on this pivotal moment, Jonas Warrer, CEO, expressed his enthusiasm for the future, emphasizing the brand's commitment to authenticity, quality, and shared success. Mikael Harstad, Chairman of the Board, highlighted the strategic significance of the rebrand in enhancing shareholder value and establishing a solid foundation for growth.

The launch of Gentoo Media not only signifies a new beginning but also reaffirms the company's dedication to innovation, excellence, and community. As Gentoo steps into the spotlight, it carries the legacy of GiG Media forward, promising a future of unparalleled achievement and partnership in the dynamic world of iGaming affiliation.

About the author
Ethan Moore
Ethan Moore
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Ethan "BetMaster" Moore, born amidst the pulsating energy of London, combines a sharp analytical mind with the excitement of sports. As the chief writer for BettingRanker, he offers a unique blend of stats, strategies, and stories, making the world of sports betting both accessible and thrilling.

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