OneTwenty Group Unveils Localized BettingOdds.com for Brazil and Spain, Elevating Sports Betting Insights

In an exciting development for sports betting enthusiasts, OneTwenty Group proudly announces the launch of localized versions of BettingOdds.com, specifically tailored for the Brazilian and Spanish markets. Now accessible at bettingodds.com/br/ and bettingodds.com/es, these platforms mark a significant leap in OneTwenty Group's mission to revolutionize how sports bettors engage with odds and comparisons on a global scale.

A Strategic Expansion into Promising Markets

Following the group's successful foray into the Netherlands right before the Euros 2024, OneTwenty Group's venture into Brazil and Spain signifies a bold move into two of the world's most dynamic regulated betting markets. This strategic expansion is not just about broadening the company's geographical footprint; it's about tapping into the heart of passionate sports cultures with a burgeoning demand for high-quality, reliable betting insights.

Brazil: A Land of Untapped Potential

Brazil's rapidly evolving regulatory scene and its deeply rooted sports culture present a golden opportunity. With the country quickly ascending to become one of the largest betting markets globally, major international players are flocking to secure a piece of the action. This vibrant market's potential is vast, offering OneTwenty Group a platform to connect with an enthusiastic audience of bettors craving a localized and insightful betting odds service.

Spain: Stability Meets Growth

Spain represents a mature market characterized by responsible growth and recent regulatory enhancements that have set it on an upward trajectory. With a nearly 30% increase in Gross Gaming Revenue (GGR) year over year, Spain stands as a beacon of stability and growth potential in the European online gambling landscape. This presents an invaluable opportunity for OneTwenty Group to deepen its presence in a market known for its regulatory robustness and growing betting community.

Aligning with Vision and Strategy

Chris Russell, CEO of OneTwenty, articulates this expansion as a perfect alignment with the company's vision of equipping sports bettors globally with premier tools and information in regulated markets. This move is strategic, aiming to diversify the company's revenue streams while building on the already significant 60% revenue generated from locally regulated markets. The focus on localizing content to resonate with the sports preferences in Brazil and Spain underscores the company's commitment to delivering an unparalleled user experience.

Beyond Expansion: A Commitment to Quality and Partnership

The journey into Brazil and Spain is underpinned by a steadfast dedication to forming robust partnerships with both local and international operators, emphasizing a long-term vision for success in the iGaming, Online Betting, and Sports Media sectors. Moreover, this expansion serves as a precursor to further launches planned for 2025, including tier 1 sports media properties like Squawka.com.

An Invitation to Experience the Future of Sports Betting

As OneTwenty Group rolls out BettingOdds.com in Brazil and Spain, it extends an open invitation to sports bettors within these vibrant communities to explore what these localized platforms have to offer. This expansion is more than just about offering odds—it's about enriching the sports betting experience with insightful, tailored content that meets the unique needs and preferences of bettors in each market.

In embracing these new ventures, OneTwenty Group is not just expanding its footprint but is also setting a new standard for how sports betting information is delivered and consumed worldwide. The future of sports betting looks brighter than ever, with localized insights and comparisons at the forefront of this transformative journey.